Latest Insights & Articles

May 5, 2025 | Uncategorized

Brand Mentions 101: All the Places Your Brand Might Be Talked About Online

In today’s fast-paced digital world, where conversations about brands happen everywhere—from social media to AI platforms—staying in the know is more important…

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Why Monitoring AI Answer Engines Matters

Why Monitoring AI Answer Engines Matters for Your Brand

In today’s fast-paced digital world, AI answer engines like chatbots and virtual assistants have become everyday tools for brands looking to elevate…

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May 5, 2025 | Uncategorized

The Ultimate Guide to AI-Powered Brand Monitoring

In the digital age where AI answer engines like ChatGPT and Google's Gemini are reshaping how consumers access information, traditional brand monitoring…

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April 30, 2025 | Uncategorized

How to Spot an AI “Hallucination” About Your Brand

In an era where artificial intelligence is revolutionizing how brands connect with their audiences, staying vigilant is more critical than ever. AI…

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April 30, 2025 | Uncategorized

Understanding Large Language Models and Brand Visibility

In the rapidly evolving digital world, understanding Large Language Models (LLMs) is no longer optional—it's essential for brands aiming to boost their…

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April 30, 2025 | Uncategorized

5 Reasons Your Brand Should Prioritize Voice Search Optimization

In today’s fast-evolving digital world, voice search is quickly becoming a dominant method for consumers to find information, products, and services. As…

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April 30, 2025 | Uncategorized

AI Assistants and E-Commerce: What Online Stores Should Watch

In today’s fast-changing e-commerce landscape, AI assistants are revolutionizing the way products are discovered, described, and purchased online. From personalized recommendations that…

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April 30, 2025 | Uncategorized

The Role of Sentiment Analysis in AI Mention Monitoring

In today's fast-paced digital environment, the tone and sentiment behind AI-generated mentions can make all the difference in shaping a brand's reputation.…

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April 30, 2025 | Uncategorized

How to Use Generative AI to Strengthen Your Brand Image

In an era where digital interactions reign supreme, harnessing the power of generative AI has become essential for brands aiming to stand…

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